Wednesday 6 February 2019

Captain Marvel skips Netflix for Disney+

Captain Marvel is in cinemas next month and will stream exclusively on Disney+, skipping Netflix entirely, later this year in the US.

It's worth remembering Disney has pre-existing first-run distribution deals outside the US. So, for example, Captain Marvel will be on Sky Cinema Disney in the UK.

However, this points to a future where Disney could premiere all its franchises, including those from Pixar and Lucasfilm, on Disney+, as the Mouse House seeks to catch-up with Netflix, Hulu and more.

“We have a number of creative engines across our company, many of which are dedicating their time and talents to develop content for the Disney+ platform,” Disney CEO Bob Iger told investors on Tuesday. “Many are the same innovators driving the prolific success of Disney, Pixar, Lucasfilm, and Marvel. We look forward to leveraging National Geographic for even more content on Disney+.”

Disney+ will not affect theatrical distribution for now.

“We’re not looking to adjust the theatrical window here,” Iger said.

Disney+ launches later this year with the first Star Wars live-action series The Mandalorian.

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