The Walt Disney Company has announced IMAX Enhanced is launching on Disney+ as part of the first-ever Disney+ Day celebration! This is in partnership with IMAX and DTS.
“Disney, Marvel Studios, and IMAX have collaborated for years to bring the world’s most popular films to the big screen, and on Friday we’ll start to bring IMAX technology to subscribers with IMAX Enhanced viewing in the Disney+ app,” Michael Paull, president of Disney+ and ESPN+, said in a statement.
“We’re thrilled to create new value for Marvel fans and audiences on Disney+, and we’re looking forward to offering even more IMAX Enhanced functionality in the future.”
“For more than a decade, IMAX has helped filmmakers take fans across the Marvel Cinematic Universe in theaters and now that epic journey crosses into a new world: the home,” IMAX CEO Rich Gelfond said in a statement.
“IMAX, Disney, and Marvel Studios are giving the fans what they want: the most immersive viewing experience throughout the life of a Marvel Studios film, from exclusive theatrical release to the library at-home where they can now watch the Avengers assemble with more picture than ever before.”
“We are thrilled that fans of the MCU will soon have the opportunity to experience IMAX’s Expanded Aspect Ratio, in their own homes with the launch of IMAX Enhanced on Disney+,” said Jon Kirchner, chief executive officer of Xperi.
“DTS is proud to be an integral part of IMAX Enhanced and we are looking forward to unlocking more exciting technology for Disney+ subscribers in the future, which will include immersive IMAX signature sound by DTS.”
Here’s the full list of 13 Marvel Cinematic Universe (MCU) movies that will be certified as IMAX Enhanced on Disney+ on 12th November:
Ant-Man and the Wasp
Avengers: Endgame
Avengers: Infinity War
Black Panther
Black Widow
Captain America: Civil War
Captain Marvel
Doctor Strange
Iron Man
Guardians of the Galaxy
Guardians of the Galaxy Vol. 2
Shang-Chi and the Legend of the Ten Rings
Thor: Ragnarok
IMAX Enhanced is a new entrant into the streaming space and a challenger to Dolby Vision for a premium home cinema experience. Fortunately, you can get some benefits of this new standard on most modern TVs without needing to upgrade. I'm looking forward to rewatching Avengers: Infinity War and Avengers: Endgame, both of which were filmed entirely in IMAX. Star Wars fans (myself included) will be hoping IMAX Enhanced movies will be announced soon.
Stay tuned for our review of Marvel Studios' Shang-Chi and the Legend of the Ten Rings later this week.
What are you looking forward to seeing in IMAX Enhanced on Disney+? Let me know in the comments below.
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