Hasbro’s Women Innovators of Play Challenge

Our friends at Hasbro have sent over exciting details of their second annual Hasbro Women Innovators of Play Challenge.

Hasbro is inviting women innovators to submit their own ideas for toys or games to Hasbro, where a panel of judges will select winners based on various factors such as innovation, mass marketability, fun factor, and more.

Selected winners will win a $10,000 cash prize, mentorship and trip to Hasbro World Headquarters in Pawtucket, Rhode Island for a “Day at Hasbro.”

The second annual Challenge is part of Hasbro’s larger Women Innovators of Play initiative. In fact, women account for 70% of toy purchases but only represent 29% of C-Suite roles in the industry.

It is Hasbro’s commitment to inspire and elevate more women’s involvement in the toy and game industry.

This year also saw the return of Hasbro’s Women Innovators of Play virtual event, which took place in October with a full lineup of speakers from Hasbro and other industry leaders and influencers.

It would be inspiring to see a female Star Wars fan win! Follow the link here for further details and to submit your idea.

Submissions close on 12th November. May the Force be with you.

Will you be submitting an idea to the Hasbro Women Innovators of Play Challenge? Let me know in the comments below.