Friday 13 November 2020

Coca-Cola's Christmas cheer by Taika Waititi

I rarely write about holiday commercials but there are exceptions. Last year it was Elliott (Henry Thomas) reuniting with E.T. in A Holiday Reunion and now it's the turn of Coca-Cola with Oscar winner Taika Waititi (Jojo Rabbit) at the helm.

The world-famous truck, heralding the arrival of the holiday season, won't be touring the country this year due to the pandemic. Waititi, who most recently starred in and directed an episode of The Mandalorian on Disney+, weaves a tale of high adventure more suited to Indiana Jones and Uncharted before bringing heartfelt magic at a time when everyone needs hope.

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