Hasbro announces animatronic Ultimate Grogu

Our friends at Hasbro have sent over details regarding an animatronic Ultimate Grogu to celebrate Star Wars Day and the release of The Mandalorian and Grogu on the big screen.

Few characters have defined modern pop culture quite like Grogu. First capturing hearts on the Disney+ series The Mandalorian, the breakout Star Wars character’s story is set to continue on the big screen in the upcoming film Star Wars: The Mandalorian and Grogu starring Pedro Pascal, Sigourney Weaver and Jeremy Allen White. Hasbro is bringing that cultural phenomenon to collectors’ shelves with Ultimate Grogu, a meticulously crafted 1:1 scale animatronic designed for collectors, fans, and cosplayers alike.

“Our goal with Ultimate Grogu was to make fans feel like he’s truly part of their world,” said Adam Biehl, Head of Disney Action Brands at Hasbro. “Our design and development team spent hours studying how the character came to life in The Mandalorian series, striving to capture his personality and movements in a way that honors what Lucasfilm delivered in entertainment. Powered by our long-standing collaboration with Disney Consumer Products, we’re launching the most life-like, interactive, and expressive Grogu character Hasbro has ever created.”

The Ultimate Grogu features built-in motors, sensors, and microphones to deliver over 250 animations and sounds. The animatronic boasts three different modes of play which include endearing movements like waving, giggling and even “toddling” forward, in ways that make him incredibly life-like. Crafted with premium materials and authentic detailing, the figure includes accessories and tailoring true to the fan-favorite character’s screen appearance.

As Claire Goolsby, one of the Hasbro electrical engineers who worked on the toy, explains:

“One of the things that we’re excited to bring to life in this product is directional audio sensing. He has two microphones in him that are strictly listening for noise. When we’re in a less-crowded environment, those will be active, and he’s going to turn left or right or toward the center to really make him feel like he is part of your dinner table, your game night, or any sort of action.”

Ultimate Grogu is available for pre-order now on Hasbro Pulse, Amazon, and Fan Channel retailers, with two pre-order options launching simultaneously. The first option with standard packaging will begin shipping in early 2027. For fans looking to receive sooner, a limited run of First Edition quantities featuring special edition packaging and a collector card will ship in late 2026.

Pre-order Ultimate Grogu at Amazon (affiliate link).

Are you getting an Ultimate Grogu? Let me know in the comments below.

Hasbro reveals new line for Star Wars: Maul

Our friends at Hasbro have sent over details regarding Star Wars: The Black Series Maul: Shadow Lord action figures for the upcoming animated series on Disney+.

STAR WARS: THE BLACK SERIES MAUL

(HASBRO | Ages 4 and Up | Approx. Retail Price: $27.99 | Pre-Order on March 5 at 1PM ET on Hasbro and participating retailers; available Spring 2026)

After the events of the Clone Wars, Maul plots to rebuild his criminal syndicate on a planet untouched by the Empire. STAR WARS: THE BLACK SERIES includes 6-inch action figures, vehicles, and roleplay items from the 40-plus-year legacy of the STAR WARS galaxy, letting fans create galactic scenes with a faithfulness to STAR WARS comic books, movies, series, and more. This STAR WARS Hasbro action figure is detailed to look like Maul from STAR WARS: MAUL – SHADOW LORD. Pose out Maul with his two red-bladed Lightsabers™, which can be combined into one double-bladed Lightsaber. Look for more STAR WARS: THE BLACK SERIES 6-inch action figures to recreate your favorite scenes — or imagine your own (each sold separately, subject to availability).

STAR WARS: THE BLACK SERIES ELEVENTH BROTHER

(HASBRO | Ages 4 and Up | Approx. Retail Price: $27.99 | Pre-Order on March 5 at 1PM ET on Hasbro and participating retailers; available Spring 2026)

STAR WARS: THE BLACK SERIES includes 6-inch action figures, vehicles, and roleplay items from the 40-plus-year legacy of the STAR WARS galaxy, letting fans create galactic scenes with a faithfulness to STAR WARS comic books, movies, series, and more. This STAR WARS Hasbro action figure is detailed to look like the Eleventh Brother from STAR WARS: MAUL – SHADOW LORD. Pose out this Inquisitor with his red double-bladed Lightsaber™. Look for more STAR WARS: THE BLACK SERIES 6-inch action figures to recreate your favorite scenes — or imagine your own (each sold separately, subject to availability).

STAR WARS: THE BLACK SERIES ROOK KAST

(HASBRO | Ages 4 and Up | Approx. Retail Price: $27.99 | Pre-Order on March 5 at 1PM ET on Hasbro and participating retailers; available Spring 2026)

STAR WARS: THE BLACK SERIES includes 6-inch action figures, vehicles, and roleplay items from the 40-plus-year legacy of the STAR WARS galaxy, letting fans create galactic scenes with a faithfulness to STAR WARS comic books, movies, series, and more. This STAR WARS Hasbro action figure is detailed to look like the Rook Kast from STAR WARS: MAUL – SHADOW LORD. Pose out Rook Kast with the included jetpack, blasters, and removable helmet accessories. Look for more STAR WARS: THE BLACK SERIES 6-inch action figures to recreate your favorite scenes — or imagine your own (each sold separately, subject to availability).

STAR WARS: THE BLACK SERIES DEVON IZARA

(HASBRO | Ages 4 and Up | Approx. Retail Price: $27.99 | Pre-Order on March 5 at 1PM ET on Hasbro and participating retailers; available Spring 2026)

STAR WARS: THE BLACK SERIES includes 6-inch action figures, vehicles, and roleplay items from the 40-plus-year legacy of the STAR WARS galaxy, letting fans create galactic scenes with a faithfulness to STAR WARS comic books, movies, series, and more. This STAR WARS Hasbro action figure is detailed to look like the Devon Izara from STAR WARS: MAUL – SHADOW LORD. Pose out Devon Izara with the included blue-bladed Lightsaber™. Look for more STAR WARS: THE BLACK SERIES 6-inch action figures to recreate your favorite scenes — or imagine your own (each sold separately, subject to availability).

Shop Star Wars at Amazon (affiliate link).

The two-episode premiere of Star Wars: Maul - Shadow Lord streams on 6th April only on Disney+.

Are you looking forward to Star Wars: Maul - Shadow Lord on Disney+? Let me know in the comments below.

First Star Wars Fanstream for 2026

January's my birthday month, and Hasbro Pulse has announced its first Star Wars Fanstream for 2026.

From the official Hasbro Pulse Instagram account:

"A new year. A new Fanstream from a galaxy far, far away...

Join the Hasbro STAR WARS team for their first Fanstream of the year, packed with fresh reveals across your favorite collections. From long-awaited additions to shelf-defining pieces, your display is about to get an upgrade!

Set your coordinates and tune in January 12th at 11:00am ET, exclusively on the Hasbro Pulse YouTube Channel."

Unless it's being held back for the 50th anniversary of Star Wars in 2027, I'd like Star Wars: The Vintage Collection Patrol Dewback and Sandtrooper as an early birthday present.

What are you hoping will be revealed during the Hasbro Pulse Star Wars Fanstream? Let me know in the comments below.

Tron toys at New York Comic Con

During San Diego Comic Con (SDCC), Hasbro's Steve Evans, senior design director for Marvel and Star Wars, teased Tron toys based on Disney's Tron franchise. Evans handed out 3.5-inch floppy disks, which contained a teaser image.

Fast forward to today. Hasbro has announced a Tron HasLab and 6-inch Tron: Legacy action figures at New York Comic Con (NYCC).

The latest HasLab is Tron: Heroes of the Grid, which features five 3.75-inch action figures based on Tron, Flynn, Yori, Sark, and a Program, two Light Cycles and an LED-lit display stand. The action figure sculpts look amazing, but it shouldn't be a HasLab requiring 10,000 backers and costing £259.99! Granted, a Recognizer or Tank would have been cool! However, in view of current market conditions, I think it's egregious.

I was hoping for a Hasbro Pulse exclusive line of action figures and accessories, as I missed out on the original toy line from Tomy. Even so, I did have fun collecting Tomytronic 3D handheld gaming devices inspired by Tron.

Hasbro 375 is a new line of 3.75-inch action figures inspired by the vintage Kenner Star Wars toys, beginning with Tron: Heroes of the Grid. Perfect for world-building on your desktop, I would like to see Indiana Jones and the Micronauts next.

Will you be backing the Tron: Heroes of the Grid HasLab? Which Hasbro 375 action figures would you like to see released in the future? Let me know in the comments below.

Coleman Trebor unlocked!

Hasbro's Steve Evans, senior design director for Marvel and Star Wars, posted updated details regarding the Star Wars HasLab The Vintage Collection LAAT/i Gunship campaign.

International retail partners have reported their final backer count, bringing the final tally to 10,541. Therefore, the first tier, Jedi Coleman Trebor, was unlocked.

The news broke following a Geek Meet livestream, where we discussed the latest HasLab with fellow toy collectors. Ryan Speaks Geek hilariously christened Coleman Trebor as Mustard Mint, and this can't be unseen.



This is good news for fans who backed the campaign. I didn't, as I still have an unopened Ghost stored in the garage since last Christmas.

Did you back the Star Wars The Vintage Collection LAAT/i Gunship HasLab? Let me know in the comments below.

Star Wars HasLab Gunship is backed!

The Star Wars HasLab The Vintage Collection LAAT/i Gunship campaign was backed hours before the 9th September deadline.

Despite a final promotional push by official channels and support from fans (myself included), the centrepiece of Hasbro's Battle of Geonosis campaign for 2026 limped over the finish line without unlocking any of the tiers. The total number of backers was 9,776, just 224 short of unlocking the first tier at 10,000 backers for Coleman Trebor.

The LAAT/i Gunship may have been more successful at a lower price point, and if it had included exclusive variant action figures of Anakin Skywalker, Padmé Amidala, Obi-Wan Kenobi or a Clone Trooper army builder pack.

Did you back the Star Wars The Vintage Collection LAAT/i Gunship HasLab? What future Star Wars HasLab would you like to see for the 50th anniversary of Star Wars? The Death Star? Let me know in the comments below.

Gunship announced as Star Wars HasLab

At San Diego Comic-Con (SDCC), Hasbro announced its Battle of Geonosis campaign for 2026 with a Star Wars HasLab.

Read the official press release:

"Star Wars The Vintage Collection LAAT/i Gunship

The Vintage Collection LAAT/i Gunship transports you right to the heart of the first battle of the Clone Wars on Geonosis and its aftermath. In Star Wars: Attack of the Clones™, this speedy attack ship led the rescue mission of the Jedi remaining after Count Dooku and the Separatists’ assault, setting a cascade of rockets and laser fire onto the Separatist droid army.

LAAT/i (Low Altitude Assault Transport/infantry) Republic ships can be seen in epic battles scenes across Star Wars, including the animated classic Star Wars: The Clone Wars™ and its more recent counterpart, Star Wars: The Bad Batch™. The HasLab team is thrilled to bring you one of the franchise’s most recognizable and celebrated vehicles.

If funded, this ship will make the perfect tribute to one of the defining moments in the prequel trilogy. Let’s get into the details!"

Take a closer look with Hasbro designer Chris and special guest Adam from Lucasfilm's product development, who sold me on backing it.



The last Gunship toy I owned was from Star Wars: Attack of the Clones, which I sold to a fellow Star Wars fan and collector a few years ago. Like many fans, I have reservations about the £449.99 price tag and tiers.

After pontificating for a few days (The Ghost is still boxed), I’ve decided to back the HasLab for now, if only to support the campaign and reach 8,000 backers. I appreciate that this is a good problem to have. Will it be another Rancor? We'll see in September.

Will you be backing the Star Wars The Vintage Collection LAAT/i Gunship HasLab on Hasbro Pulse? What do you think of the price? What are your thoughts on crowdfunded collectables? Should it be a retail release? Let me know in the comments below.

Step inside the Hasbro Pulse Booth

For Hasbro fans (myself included) who aren't at San Diego Comic-Con (SDCC), Hasbro Pulse has released a booth tour.

“We’re excited to return to San Diego Comic-Con with a compelling slate of product reveals and fan-driven programming across TRANSFORMERS, BEYBLADE, G.I. JOE, MAGIC: THE GATHERING and more,” said Tim Kilpin, President of Toys, Board Games, Licensing & Entertainment at Hasbro. “As we continue to focus on our ‘Aging Up’ strategy, we’re delivering premium collectibles and immersive experiences designed to resonate with our fans. From highly anticipated convention exclusives at the Hasbro Pulse Toy Store to engaging brand panels, partner collaborations and experiences throughout the city, we’re inviting fans to celebrate the passion and storytelling that define our iconic franchises.”



"Couldn’t make it to San Diego Comic-Con? Or maybe you’re here and haven’t stopped by yet? Either way – step inside the Hasbro Pulse Booth at #SDCC2025 with Emily as your guide!

From our Fanstream Studio to the latest products from Transformers, G.I. Joe Classified Series, Marvel Legends, STAR WARS, and more, this tour gives fans at home a front-row look at the full Hasbro Pulse experience.

Explore our product displays, check out the exclusive Hasbro Pulse Store, and get a closer look at the sprawling artwork by Tom Whalen that wraps around the booth.

📲 If you’re following along from home, tell us which brand or reveal you’re most excited about this weekend – and stay tuned to Hasbro Pulse for more updates from SDCC 2025!"

Which brand panels are you looking forward to? Let me know in the comments below.

Hasbro reveals Star Wars Comic-Con exclusive

Our friends at Hasbro have sent over details regarding the Star Wars: The Black Series San Diego Comic-Con (SDCC) exclusive 2-pack featuring Anakin Skywalker & Obi-Wan Kenobi from Star Wars: Revenge of the Sith.

STAR WARS: THE BLACK SERIES ANAKIN SKYWALKER & OBI-WAN KENOBI

(HASBRO | Ages 4 and Up | Approx. Retail Price: $109.99 | *Availability details below)

STAR WARS: THE BLACK SERIES includes 6-inch action figures, vehicles, and roleplay items from the 40-plus-year legacy of the STAR WARS Galaxy, letting fans create galactic scenes with a faithfulness to STAR WARS comic books, movies, series, and more. This STAR WARS Hasbro action figure 2-pack is detailed to look like Anakin Skywalker & Obi-Wan Kenobi from STAR WARS: REVENGE OF THE SITH. In addition to their signature Lightsabers™, the Sith Lord and the Jedi Master come with swinging and clash effects, a two-part stand, interchangeable Force hands, and more. Designed to look like the planet Mustafar, the platform can be displayed in multiple configurations and includes an additional lava piece for posing. With exquisite features and decoration, THE BLACK SERIES embodies the quality and realism that STAR WARS devotees love (additional products each sold separately, subject to availability).

*The STAR WARS: THE BLACK SERIES ANAKIN SKYWALKER & OBI-WAN KENOBI will be available for purchase exclusively at the Hasbro booth (#3213) during 2025 San Diego Comic-Con. Additional purchasing details to be announced on the official San Diego Comic-Con website. Following San Diego Comic-Con, limited quantities will be available to order on Hasbro Pulse.

Will you be adding Star Wars: The Black Series Anakin Skywalker & Obi-Wan Kenobi SDCC exclusive to your collection when available for pre-order on Hasbro Pulse? Let me know in the comments below.

Landspeeder revealed at Star Wars Fanstream

Our friends at Hasbro have sent over the latest reveals from the Hasbro Pulse Star Wars Fanstream! The Star Wars team announced new products from Star Wars: The Black Series and Star Wars: The Vintage Collection.

Luke Skywalker's Landspeeder piqued my interest as I missed out on the original Kenner vehicle in 1978 and The Power of the Force 2 rerelease in 1995.

STAR WARS: THE VINTAGE COLLECTION LANDSPEEDER VEHICLE

(HASBRO | Ages 4 years & up | Approx. Retail Price: $59.99 | Pre-order now on Hasbro Pulse and fan channel retailers; available Summer 2025)

Luke Skywalker owned a battered but speedy X-34 Landspeeder, racing the sand-faded craft across the desert. Celebrate the legacy of STAR WARS with premium vehicles, playsets, and action figures from STAR WARS: THE VINTAGE COLLECTION. Based on STAR WARS: A NEW HOPE, this 3.75-inch-scale Landspeeder includes a Luke Skywalker (Tatooine) figure that features photoreal deco and a soft goods poncho. Comes with 7 accessories for dynamic poseability on fan shelves, including his signature Lightsaber™, hat, and droid caller. Calling back to the original 1970s and 1980s vintage toys, figure and vehicle feature Kenner branding and package design, with a unique VC number on the figure for collectability (VC #344A). Reimagine favorite scenes with other THE VINTAGE COLLECTION figures and vehicles from the STAR WARS galaxy (each sold separately, subject to availability).

Build out your scene with the Streets of Mos Eisley (affiliate link) action figure playset and Jawa. In the future, I'd like to see a Patrol Dewback and Sandtrooper added to the Star Wars: The Vintage Collection. It may be announced at Star Wars Celebration Japan or on Star Wars Day as part of Hasbro's return to Tatooine campaign in 2025.

Landspeeder & Luke Skywalker is available for pre-order from Amazon (affiliate link).

Will you be adding Star Wars: The Vintage Collection Landspeeder & Luke Skywalker to your collection? Let me know in the comments below.

Unboxing Star Wars The Ghost HasLab

The wait is almost over. The Star Wars The Vintage Collection The Ghost HasLab will land under the Christmas trees of backers this holiday. Hasbro Pulse shared an unboxing video by product design manager Chris Reiff.



Read the official synopsis:

"For all the dedicated STAR WARS collectors and backers of this incredible HasLab project, this is the unboxing you’ve been waiting for! Join Chris, product design manager, as he takes you through the final production sample of STAR WARS The Vintage Collection The Ghost. In this video, you’ll see everything included with this massive ship—over 28 inches by 34 inches and standing 13 inches tall—the largest STAR WARS ship since Jabba’s Sail Barge.

Chris walks through the detailed assembly process, revealing all the exciting features, like the opening front ramp, removable landing gear, multiple interior panels, and the docking bay for the Phantom II. He also showcases the exclusive STAR WARS Rebels cardback figures—Hera Syndulla, Kanan Jarrus, Ezra Bridger, and Garazeb “Zeb” Orrelios.

This is a must-watch for any collector who backed this project and is excited to see what’s coming their way soon this December!"

I mentioned to Steve Evans, design director for fan product for Marvel and Star Wars, how it evoked the magic of unwrapping Star Wars toys on Christmas morning. Evans and his Star Wars team at Hasbro wanted to recapture that nostalgic feeling of unboxing an AT-AT or the Millennium Falcon. They've achieved that goal with aplomb.

Did you back the Star Wars The Vintage Collection The Ghost HasLab? What future Star Wars HasLabs would you like to see? Let me know in the comments below.

Gift the Galaxy this holiday season!

'Tis the season again. Gift the Galaxy is a celebration that reveals and highlights Star Wars toys, apparel, and more, helping fans find a gift for everyone on their list. Or, if you’re a fan (myself included), maybe you’ll find something new for your wishlist!

As with previous Gift the Galaxy holiday campaigns, new products will be released on a weekly basis, in this case on Tuesdays through 17th December with pre-orders opening up on the following Wednesday. Expect weekly releases in Hasbro’s Star Wars: The Black Series and Vintage Collection along with new product drops from other brands.

Discover even more epic gifts at Amazon (affiliate link).

Hasbro MCM Comic Con and 1027 Reveals

Our friends at Hasbro have sent over details regarding announcements at MCM Comic Con and 1027.



As a Star Wars fan, the standout is Star Wars: The Black Series Savage Opress. The fan-favourite character was introduced in Star Wars: The Clone Wars.

Star Wars: The Black Series Savage Opress

(HASBRO | Ages 4 years & up | Approx. Retail Price: $33.99 | Available: Summer 2025)

Star Wars: The Black Series includes 6-inch action figures, vehicles, and roleplay items from the 40-plus-year legacy of the Star Wars Galaxy, letting fans create galactic scenes with a faithfulness to Star Wars comic books, movies, and series. This Star Wars Hasbro action figure is detailed to look like Savage Opress from Star Wars: The Clone Wars. With exquisite features and decoration, The Black Series embodies the quality and realism that Star Wars devotees love. May the Force be with you! Available for pre-order on October 28 at 1PM EST on Hasbro Pulse for Premium members and all fans beginning at 2PM EST, including fan channel retailers.

In addition at MCM Comic Con in London, the Star Wars team unveiled new additions to the Star Wars: The Black Series line including Sebulba, Luminara Unduli and Shaak Ti. The Star Wars: The Vintage Collection line will add Aurra Sing, and Lieutenant Callahan. These will be available for pre-order on Wednesday, October 30 at 1PM EST on Hasbro Pulse and fan channel retailers.

Shop Star Wars at Amazon (affiliate link).

Which Hasbro reveal at MCM London Comic Con and 1027 is your favourite? Let me know in the comments below.

Transformers x Star Wars: The Mandalorian

Our friends at Hasbro have sent over details regarding Transformers Collaborative Star Wars: The Mandalorian N-1 Starfighter announced at New York Comic Con (NYCC).

The iconic N-1 Starfighter from STAR WARS: THE MANDALORIAN is now a converting TRANSFORMERS toy! Inspired by the N-1 Starfighter from the STAR WARS galaxy, this 7.5-inch figure converts from character mode to N-1 Starfighter alt mode in 37 steps. Comes with 6 blast effects that can attach in both modes, 2 blasters, and a shield and cape that convert to a display stand for the figure in N-1 Starfighter mode.

TRANSFORMERS robots have always been — More Than Meets the Eye — but now, through the TRANSFORMERS Collaborative, fans can experience these larger-than-life characters as they team-up, mash-up, and meet up with other characters, teams, and people who share this same special quality. Available for pre-order on October 17 at 10AM ET exclusively at Walmart.com for $54.97. It will be released in spring 2025.

As a fan of both Transformers and Star Wars, I can't wait to add this to my collection. It's a Walmart exclusive and is available in limited quantities on Hasbro Pulse.

Shop Star Wars at Amazon (affiliate link).

Will you be adding Transformers Collaborative Star Wars: The Mandalorian N-1 Starfighter to your collection? What Transformers x Star Wars would you like to see? Let me know in the comments below.

Hasbro Pulse Con 2024

Hasbro Pulse Con returns on Friday. Those tuning in can expect product reveals, fan trivia, Q&As, interactive polls, and more from fan-favourite brands including TRANSFORMERS, DUNGEONS & DRAGONS, MAGIC: THE GATHERING and G.I. JOE, as well as products based on premier collaboration brands, Star Wars and Marvel from Disney Consumer Products, reaching fans across the globe.

Our friends at Hasbro have sent over details regarding the upcoming online event.

Hasbro Pulse Premium Members can enter an exclusive pre-show experience starting at 9 a.m. PT / 12 p.m. ET where they can expect brand sneak peeks and teasers for the main event. They’ll be treated to a Hasbro Pulse Con Exclusive Product Showcase as well, along with special products and a live Q&A session hosted by members of the Hasbro team.

This year’s virtual pop culture and fandom experience will be hosted by Jordan Hembrough and will feature special guests: Actress Emily Swallow (The Mandalorian) and popular YouTube Creator Dan Larson of Secret Galaxy.

During the 2-hour event, fans will get a first look at the new TRANSFORMERS ONE Studio Series action figures, hear about new G.I. JOE Classified Series product reveals, get a sneak peek of a new Marvel Legends wave, view the latest Hasbro Star Wars products, and take part in the ongoing celebration of the 50th Anniversary of DUNGEONS & DRAGONS, among other activities.

Over 35 products will be showcased, including four Hasbro Pulse Con 2024 exclusives:

G.I. Joe Classified Series #136 Edward "Starduster" Skylar Figure
Star Wars: The Black Series STAP and Battle Droid Figure
Marvel Legends Series Kang the Conqueror Figure
Transformers Legacy United Dinobot Dinoking Multipack Figures

Are you looking forward to Hasbro Pulse Con 2024? Which exclusives are you looking forward to? Let me know in the comments below.

HasLab takes to the sky with Cobra Rattler

Hasbro announced the G.I. Classified Series Cobra Rattler Ground Attack Jet HasLab campaign during Thursday's G.I. Joe panel at San Diego Comic-Con (SDCC).

Here's the official word from Cobra:

"Your antissssipation is finally over! The Cobra Airborne is readying for launch but needs your assistance to fund its crowning achievement of aviation ingenuity. M.A.R.S. Industries, in concert with HasLab, has developed a 6-inch scale G.I. Joe Classified Series Cobra Rattler Ground Attack Jet. In order to initiate our takeoff sequence, we are in need of 9,000 backer orders by the end of the Campaign. For each HasLab vehicle you pledge, you’ll receive a Cobra Rattler jet along with an action figure of Flight Commander Wild Weasel featuring premium deco, detailing, and articulation for poseability."

The Cobra Rattler with Wild Weasel action figure looks amazing and, as I never owned the original fan-favourite toy, I've already backed it. The folding wings and included flight stand will make it easier to display.

The only fly in the ointment is the first tier at 11,000 backers! It's a set of Cobra Airborne Squadron patches, which should have been an action figure (Destro?). More so given the HasLab campaign is £324.99 in a cost of living crisis. The Cobra H.I.S.S. HasLab was £299.99 with 4 action figures. 14,000 backers unlocks a Cobra Rattler Gunner action figure and 18,000 backers unlocks the pilot Baroness action figure.

Hopefully, Hasbro will respond to fans' (myself included) concerns on social media. How about an early bird SDCC exclusive tier?

Given the number of backers needed, the latest G.I. Joe HasLab should be fully funded this weekend.

Will you be backing the G.I. Joe Classified Series Cobra Rattler Ground Attack Jet HasLab on Hasbro Pulse? Are you going to wait and see if all the stretch goals are met? Let me know in the comments below.

Hasbro at SDCC

Our friends at Hasbro have sent over details regarding brand and partner panels at San Diego Comic-Con (SDCC). This year marks the 50th anniversary of Dungeons & Dragons (D&D), the 40th anniversary of Transformers, and the 25th anniversary of Star Wars: The Phantom Menace.

The Hasbro booth (#3213) design has been updated to better engage fans and create a more immersive space. The Hasbro Pulse Toy Store is back, and this year's design by Tom Whalen includes an impressive second story for live interviews.

There are four exclusives at SDCC this year. Marvel Legends Death's Head, G.I. Joe Classified Series Cobra Commander (Once A Man), Transformers Legacy United Voyager Class Fractured Friendship 2-Pack, and Star Wars: The Black Series Darth Maul & Sith Speeder. Limited quantities will be available to pre-order on Hasbro Pulse after the convention. While supplies last.

“We are thrilled to return to 2024 San Diego Comic-Con with an evolved booth design and even more exhilarating experiences for our fans,” said Tim Kilpin, President of Toys, Board Games, Licensing & Entertainment at Hasbro. “This year, we are particularly excited to celebrate our upcoming film, TRANSFORMERS ONE, and bring an immersive and interactive showcase that will truly spotlight the creativity and innovation behind our iconic brands. We can’t wait to reveal fan-favorite products from BEYBLADE, TRANSFORMERS, G.I JOE and more to create countless unforgettable memories alongside our dedicated fanbase.”

HASBRO BRAND AND PARTNER PANELS

Attendees are invited to learn more about Hasbro’s TRANSFORMERS, G.I. JOE brands and MAGIC THE GATHERING’s Mark Rosewater and DUNGEONS & DRAGONS with premier collaboration brands, Star Wars and Marvel, through special panel experiences featuring new product reveals and major updates, along with other partner presentations.

Thursday, July 25
· PARAMOUNT PICTURES: TRANSFORMERS ONE: July 25 at 11:45AM – 12:45PM | Hall H - Paramount Animation & HASBRO Entertainment bring a panel discussion and exclusive footage presentation to fans with talent Chris Hemsworth, Brian Tyree Henry, Keegan-Michael Key, along with the Director, Academy Award® winner Josh Cooley, and producer Lorenzo di Bonaventura.

· Hasbro G.I. JOE Brand Panel: Thursday, July 25 at 5:00PM - 6:00PM | Room: 25ABC - Join the G.I. JOE development team for a LIVE launch of the new Classified Series HasLab! This behind-the-scenes look will also feature additional new product news, including never-before-heard stories, digital character renders, in-hand figure prototypes, pre-order launches, and maybe even a special guest.

Friday, July 26
· Marvel Legends Panel with Hasbro: Friday, July 26, 12:30PM - 1:30PM | Room: 5AB - The Hasbro and Marvel product experts will discuss exciting news about Hasbro’s ever-popular Marvel Legends product line! Attendees will also get a sneak peek of upcoming, never-before-seen items, followed by a Q&A for your burning Marvel Legends questions.

· Hasbro Star Wars Panel: Friday, July 26, 2:00PM - 3:00PM | Room: 7AB - Join members of the Hasbro Marketing & Design teams as they discuss the popular Hasbro Star Wars line, including the Black Series and The Vintage Collection. Attendees will get an in-depth look at Hasbro’s latest action figure offerings from throughout the saga. Word on the Holonet is there may also be a few surprises. May the Force be with you!

· Hasbro TRANSFORMERS Panel: Friday, July 26, 6:00PM - 7:00PM | Room: 25ABC - Join the Hasbro TRANSFORMERS Toy Development team as they take you behind the scenes to unveil the latest character figures from across the iconic brand. Plus, time permitting, there will also be a Q&A session filled with trivia and more!

· Mighty Morphin Power Rangers: Across the Morphin Grid: Friday, July 26, 5:30 PM - 6:30 PM| Room 5AB - After 8 years and over 120 issues, BOOM! Studios’ Power Rangers universe is coming to an end… but not without a few final surprises! Join Melissa Flores, writer of the climactic “Darkest Hour” event, alongside the iconic Ryan Parrott, the original Pink Ranger, Amy Jo Johnson, and the original Black Ranger, Walter Jones, for a behind-the-scenes peek at the final issues of Mighty Morphin Power Rangers… and an exclusive look ahead at what’s next. Moderated by Matt Hotson (Mighty Morphin Power Rangers: The Return).

· TRANSFORMERS & G.I. JOE The Energon Universe is HERE: Friday, July 26, 4:30PM – 5:30PM | Room 5AB - WELCOME TO THE HOTTEST COMICS IN THE WORLD! TRANSFORMERS, G.I. JOE, and Void Rivals from Skybound have taken over the comic book world and we’ve got the top secret reveals you can’t miss. Superstars Robert Kirkman (Void Rivals), Daniel Warren Johnson (TRANSFORMERS), Joshua Williamson (Duke, Cobra Commander), Tom Reilly (Duke), and Sean Mackiewicz (SVP/Publisher, Skybound) deliver the panel that will have everyone talking!

Saturday, July 27
· Celebrating 50 Years of Dungeons & Dragons: Saturday, July 27 at 10:00AM - 11:00AM | Room: 6DE - Dungeons & Dragons is celebrating 50 years! From countless hours of adventures and storytelling, new editions and book releases, to the rising tabletop entertainment and pop culture takeover. Come listen to industry experts as they share how Dungeons & Dragons has taken its place on top of the pop culture dungeon

· Magic: The Gathering Panel, Blogatog Live: Saturday 6:30 pm -7:30 pm | Room 24ABC Magic head designer Mark Rosewater presents this one-man program in which he re-creates his daily blog, answering the audience's questions about the making of the popular trading card game and revealing new, never-before-seen cards, mechanics, and more!

Sunday, July 28
· Dungeons & Dragons: The Twenty-Sided Tavern Panel: Sunday at 11:00AM | Room: 32AB Taliesin Jaffe (Critical Role) moderates a panel about the hit off-Broadway theatrical experience Dungeons & Dragons The Twenty-Sided Tavern which includes co-creators David Carpenter (producer, Puffs) and Sarah Davis Reynolds (game designer, Dungeons & Dragons The Twenty-Sided Tavern), Set/Costume/Prop Designer KC McGeorge (Dimension 20) and other special guests. The panel will discuss the creation of the show from idea to page to stage and include a Q&A session with the audience.

Hasbro’s booth at SDCC this year is #3213. The booth is next to the Star Wars pavilion, Mattel Creations, LEGO, and other SDCC hot spots.

Are you looking forward to SDCC? Which panels are you excited for? Let me know in the comments below.

Cobra Commander (Once A Man) at SDCC

San Diego Comic-Con (SDCC) returns later this month.

Our friends at Hasbro have sent over details regarding exclusives from G.I. Joe Classified Series, Marvel Legends, Star Wars: The Black Series and Transformers.

G.I. Joe fans (myself included) will be excited to know this year's SDCC exclusive is from G.I. Joe: The Movie.

G.I. JOE CLASSIFIED SERIES #130, COBRA COMMANDER (ONCE A MAN)

(HASBRO | Ages 4 and Up | Approx. Retail Price: $39.99 | Available: Summer 2024)     

New to the G.I. JOE Classified Series line, Cobra Commander (Once A Man) comes ready for adventure, with multiple points of articulation for high poseability. Inspired by the character’s mutated appearance in G.I. JOE: The Movie, this 6-inch action figure contains 9 character-inspired accessory pieces including 4 alternate hands, alternate helmeted head, cracked faceplate, dagger, backpack, and weapon accessory.

Includes an additional figure of Cobra Commander degenerated and mutated into primitive snake form. A transparent sleeve guards a phenomenal lenticular image depicting the horrific fate of Cobra Commander. Inside, the windowed display showcases the figure, accessory loadout, & dynamic digital renders.

Look for other G.I. JOE figures and toys to build your roster of heroes and Cobra villains (each sold separately, subject to availability). Available exclusively at 2024 San Diego Comic-Con. Attendees can request a time slot to purchase Hasbro products at the Hasbro Booth (#3213) at the Hasbro Pulse Toy Store through the San Diego Comic-Con Exclusives Portal.

Limited quantities will be available to pre-order on Hasbro Pulse after the convention. While supplies last.

Are you excited about G.I. Joe Classified Series Cobra Commander (Once A Man)? Are you looking forward to SDCC? Let me know in the comments below.

Marvel Legends Death’s Head at SDCC

San Diego Comic-Con (SDCC) returns later this month.

Our friends at Hasbro have sent over details regarding exclusives from G.I. Joe Classified Series, Marvel Legends, Star Wars: The Black Series and Transformers.

Death’s Head originally appeared in Marvel UK's The Transformers comic and Doctor Who Magazine (DWM)! As a fan of both franchises, this is exciting news from Hasbro's Marvel Legends. The cult-favourite mechanoid (no relation to the robot enemy of the Daleks) bounty hunter is an SDCC exclusive.

MARVEL LEGENDS SERIES DEATH'S HEAD

(HASBRO | Ages 4 and Up | Approx. Retail Price: $39.99 | Available: Summer 2024)     

Bring the excitement and wonder of the Marvel Universe to your collection with the Hasbro Marvel Legends Death's Head figure! Inspired by the character's appearance in Marvel Comics, this collectible 6-inch figure is fully articulated with poseable head, arms, and legs. Comes with 6 accessories, including shield and weapon accessories that can be displayed on his back. This premium figure comes in an exclusive window box package inspired by the character's retro collector card.

Hasbro Marvel action figures' 6-inch scale make them great for posing and displaying in fans' collections. Reimagine Marvel Comics-inspired scenes with Marvel Legends action figures (each sold separately, subject to availability). Attendees can request a time slot to purchase Hasbro products at the Hasbro Booth (#3213) at the Hasbro Pulse Toy Store through the San Diego Comic-Con Exclusives Portal.

Following San Diego Comic-Con, limited quantities will be available to order in on Hasbro Pulse, and other select retailers, after the convention. While supplies last.

Cool, yes?

Are you excited about Marvel Legends Death's Head? Are you looking forward to SDCC? Let me know in the comments below.

Darth Maul & Sith Speeder at SDCC

San Diego Comic-Con (SDCC) returns next month.

Our friends at Hasbro have sent over details regarding exclusives from G.I. Joe Classified Series, Marvel Legends, Star Wars: The Black Series and Transformers.

Star Wars fans (myself included) will be excited to know this year's SDCC exclusive celebrates the 25th anniversary of Star Wars: The Phantom Menace.

STAR WARS: THE BLACK SERIES DARTH MAUL & SITH SPEEDER

(HASBRO | Ages 4 and Up | Approx. Retail Price: $59.99 | Available: Summer 2024)

STAR WARS: THE BLACK SERIES features 6-inch action figures, vehicles, and roleplay items from the 40-plus-year legacy of the STAR WARS Galaxy, letting fans create galactic scenes with a faithfulness to STAR WARS comic books, movies, and series. This STAR WARS set is detailed to look like Darth Maul & his Sith Speeder from STAR WARS: THE PHANTOM MENACE. Comes with 6 accessories, including his signature double-bladed Lightsaber™ and a pair of binoculars.

With exquisite features and decoration, THE BLACK SERIES embodies the quality and realism that STAR WARS devotees love. Look for more STAR WARS: THE BLACK SERIES action figures to build your own STAR WARS galaxy (each sold separately, subject to availability).

Available exclusively at 2024 San Diego Comic-Con. Attendees can request a time slot to purchase Hasbro products at the Hasbro Booth (#3213) at the Hasbro Pulse Toy Store through the San Diego Comic-Con Exclusives Portal.

Limited quantities will be available to order on Hasbro Pulse after the convention. While supplies last.

Are you excited about Star Wars: The Black Series Darth Maul & Sith Speeder? Are you looking forward to SDCC? Let me know in the comments below.